• Who

    True Lavender Collective is owned by Julie Harden (and her mini labradoodle Juneau).
    Originally from Southern California, Julie spent 14 years leading teams in the high tech industry, including 8 years at Amazon. Following her passion for learning and lavender she owned a Pelindaba Lavender franchise for five years. True Lavender Collective is a continuation of her entrepreneurship spirit and tenacity.

  • What

    We are a small, woman-owned and operated lavender product gallery that began welcoming visitors in July 2018.
    We are passionate about representing natural, small batch handmade products carefully sourced from small lavender farms, artisans and renowned brands alike.

  • Where

    True Lavender Collective is located across from the Plaza on Hwy 99/N Main Street in the heart of historic downtown Ashland.
    Just 20 minutes north of the California border on I-5, take exit 19 towards Ashland and turn south on S. Valley View Road.
    Continue into downtown Ashland to find this unique all-lavender retail experience located on Main Street between Water and Oak Streets. Free parking is readily available throughout Ashland.

  • Why Ashland

    From the charming downtown core, you can enjoy walking in Lithia Park, visiting the art galleries, eating delicious food, and taking in a captivating show at the Oregon Cabaret Theatre or one staged by the renowned Oregon Shakespeare Festival.
    The local area also offers a wide range of outdoor adventuring and cultural highlights. From rafting the Rogue River, skiing Mt. Ashland, biking, hiking, camping and taking in breathtaking views of the nation's deepest natural lake, Crater Lake, or tour the many wineries and farms throughout the valley.